| |
TV
Veopar Journal has become a force to reckon with in the Consumer
Electronics and Home Appliances industry with its bold editorial
content and comprehensive coverage. Its key strength include:
- Market
Research and Analysis
- Market
Trends and Forecasts
- News,
Reviews, and Updates
- Opinions
and Views
- Bazaar
Buzz
Regular Issues
TV
Veopar Journal carries a monthly analysis of the various
segments of the Indian Consumer Electronics and Home Appliances
industry. The magazine has carved a niche for itself in the
industry, closely tracking sales & profits, prevailing
prices & dealer margins, technology & policies, and
all other issues of concern.
Major product segments being analysed by the magazine include:
- Color
Televisions and B/W TVs
- Picture
Tubes
- Air
Conditioners
- Refrigerators
- Washing
Machines
- Microwave
Ovens
- DVD/VCD
Players
- GSM
Mobile Handsets
- Home
Theaters
Apart from this, TV Veopar Journal also brings out special analysis on the Union Budget and its
impact on Indian CE and HA industry; business plans of leading
brands for the Indian market; financial performance of the
leading CE & HA manufacturers and color picture tube makers
in India; consumer promotions and plans introduced by all
the manufacturers to leverage on the festive season, their
sales targets, and dealer schemes, besides other goverment
and non-government decisions in the industry and its consequent
impact on the CE & HA industry.
Moreover, the Editorial Team
at TV Veopar Journal feels that since its inception 20 years
back, the CE and HA industry has evolved. In response to this,
we will publish 3 Special Issues in 2005. These will be in
addition to the 12 regular issues.
Annual Issue
This issue is an interface between manufacturers and the dealer fraternity. Stalwarts of the industry, through guest columns,
address and dwell on issues that need attention for the
robust growth of the industry.
Gold Book
This
issue provides a blueprint on marketing strategies of leading
brands and how dealers can network with the manufacturers. The
Gold Book is essentially a referral for the trade and industry
Buyers Guide
Divided
into ten sections, this issue is a guide to the buyer on the
gamut of electronic products available in the country. Pricing
details, exclusive features, technology trends, and other
indicators will be meticulously compiled on each and every
model available in the Color Television, B&W Television,
Refrigerator, Washing Machine, Microwave Oven, Air Conditioner,
DVD & VCD Player, Cellphone, Home Theater, and Audio System
segments. |
|